Blog
Future-Proofing Our Approach to Digital Advertising
One of the biggest challenges remains how we’re going to structure our approach to digital advertising going forward.
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Blog
One of the biggest challenges remains how we’re going to structure our approach to digital advertising going forward.
Blog
Shine is where people can come to learn about important causes, and allows Mediavine to provide resources to support those causes.
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Learn how advertisers can leverage dynamic ads in a multiscreen environment, and the results they’ve seen from doing so.
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Understand how streaming TV and programmatic have come together to bring truly scalable and advertising experiences to reality.
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Data-informed addressability through CTV allows advertisers to cherry pick which audiences they want to get in front of.
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Mark Douglas, President and CEO at Steelhouse talks about why he believes the upfronts are becoming a less integral part of TV buying and selling.
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Over time, all TV content will be IP delivered, blurring the line between what we know now as traditional linear and what is streaming.
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Magnite’s platform helps publishers efficiently manage ad creative before it runs alongside their premium content.
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We are actively working with leading CTV publishers to develop tools that give them more oversight and control over how demand competes for their valuable inventory.
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Why is CTV advertising is a better value for DTC brands than inexpensive social media advertising?