In this quick explainer video, learn about the role of the DMP in the cookie-less future and how DMPs will be used to manage, contextualize, and analyze first-party data.

In this quick explainer video, learn how to best engage with live streaming audiences and why you should include live streaming inventory in your next media plan.

Magnite and OpenAP’s deep partnership simplifies the audience activation process, enabling buyers to quickly integrate and extend their campaigns across different media types.

As the streaming audience has grown, the complexion has changed. Learn how CTV has become television’s most diverse audience in this quick explainer video.

Learn how advertisers can leverage retail media to connect with target audiences and increase the effectiveness of media investments in this quick explainer video.

In this quick explainer video, you’ll learn how video-level contextual targeting goes beyond linear TV targeting capabilities to improve the audience experience and enables advertisers to capture value at scale.

Learn about Magnite’s purpose, where we sit within the adtech ecosystem, our tech stack, and the role we play in powering entertainment and information for consumers worldwide in this quick explainer video.

In this quick explainer video, learn how header bidding works and the ways in which initiatives, like Prebid, make it more transparent and efficient for publishers and advertisers.

Find out what seller-defined audiences (SDA) are and the opportunity they provide for publishers to create and showcase their powerful audience signals to drive advertiser performance in this quick explainer video.

[…] Spain and, through our acquisition of Molotov, in France. Specifically, the Molotov streaming platform was designed to be easily localized for new markets and languages, to facilitate quick and efficient launches in additional countries.  On the tech side, artificial intelligence (AI) will be used to enhance the viewing experience and advertising capabilities on CTV. […]