Horizon Media discusses the developments in programmatic and how they balance various buying tactics to deliver maximum results for their clients.

Magnite spoke with Odeeo’s CEO, Amit Monheit, about how and why brands should consider reaching engaged consumers with an in-game audio advertising strategy.  

Discover how 51ToCarbonZero empower a sustainable media industry through innovative tools, expert advisory, and collaboration.

What led SHE Media to create the Meaningful Marketplaces program to allocate more advertising dollars to minority-owned publishers.

Magnite joined the TV Data Initiative to explore the use of data across the advanced TV ecosystem while respecting and protecting consumer data and privacy.

Magnite partners with Samsung Ads to power programmatic OTT and CTV inventory for Samsung TV Plus in India.

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, today announced it has been selected to extend programmatic automation to DIRECTV’s traditional television inventory.

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, today announced it has certified Comscore, iSpot, Nielsen, Innovid, and VideoAmp across its CTV inventory to simplify measurement activation and facilitate more transparent programmatic transactions between buyers and sellers.

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, today announced it has been selected as one of the inaugural CTV platforms to support The Kroger Co.’s (NYSE: KR) retail media advertising business, Kroger Precision Marketing (KPM).

Horizon Media to Consolidate Omnichannel Buys Through Magnite, With Focus on CTV NEW YORK – November 14, 2022 – Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, today announced a multi-year deal with Horizon Media, the largest U.S. media agency according to AdAge Data Center 2022. The deal is an expansion of Magnite […]