Google is no longer going to use its billions of logged-in users to oppress the rest of the Internet.

The Indian streaming market is developing quickly with providers entering the market with ad-supported services and consumers are hungry for content.

Clara, our account manager on the buy side in LATAM, takes us through a typical day in her life in Magnite’s São Paulo, Brazil office. 

Magnite announced a global partnership with Scope3 to make carbon emissions data available across Magnite’s extensive omnichannel inventory.

Magnite’s Match technology is paving the way for brands and publishers to activate their own first-party data on their own terms and unlock greater value for their content. 

With CTV, the landscape, the audience takes control of the viewing environment, which changes things from the traditional TV experience

Industry professionals are encountering much discussion about clean rooms and privacy-enhancing technologies (PETs) as potential paths forward in this arena. Here’s a closer look at both solutions and how they can help solve for identity in a fast-changing ecosystem.

Magnite worked with VisionPoint and the UNC System to launch a campaign that reached their specific audiences with precise targeting through OTT and OLV.

Hear from Initiative’s Carl Strum to learn how contextual data and content object signals are impacting CTV/OTT ad buying strategies.

Read how automated content review tool BingeWatcher helps publishers scale and make political ad dollars go further.