Control Center streamlines integrations with Yahoo ConnectID and Epsilon PubLink to enhance addressability and boost ad revenue seamlessly.

Maikel O’Hanlon, SVP of Performance Media and Innovation at Horizon Media, talks about the various benefits of accessing CTV inventory programmatically.

Marketers can now layer KERV’s portfolio of AI-powered interactive and shoppable video capabilities across Magnite’s omnichannel inventory from leading publishers.

Yael brings over 20 years of experience across both markets to the role, having most recently served as Magnite’s Managing Director, New Zealand.

Magnite is the first SSP to share traffic shaping data with Greenbids to help inform efficient ad selection.

Discover how SpringServe’s Tiles solution allows media owners and advertisers to harness the power of the TV home screen.

On the second day of Advertising Week New York 2022, Insider Inc. reporter Lara O’Reilly sat down with SVP, Advertising Sales at FuboTV, Lynnette Kaylor, General Manager at SpringServe, Joseph Hirsch, and Chief Revenue Officer at Loop Media, Bob Gruters, to discuss why their companies are hyper-focused on providing users with great ad experiences.

In the face of a number of market shifts – including the deprecation of third party cookies, the power of contextual-based identity solutions, and increasing demand for privacy respecting ads – ad routers can deliver enhanced, privacy compliant and effective custom ad experiences that can help generate higher yields.

Analyst firm recognizes company’s streaming channel strength and demand facilitation expertise New York – November 4, 2024 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, was recognized with the highest score in the current offering category of the ten vendors evaluated in The Forrester Wave™: Sell-Side Platforms, Q4 2024 report. The report, authored […]

Magnite partners with Samsung Ads to power programmatic OTT and CTV inventory for Samsung TV Plus in India.