Brightcove Inc. (NASDAQ: BCOV), the most trusted streaming technology company in the world, today announced it has entered into a strategic relationship with Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform.

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, announced that Banijay Rights, the global distribution arm of content powerhouse Banijay, has chosen Magnite and ad server SpringServe to help monetise its free, ad-supported streaming TV (FAST) platforms.

Virgin Media is leveraging Magnite’s Streaming SSP to manage and monetise its FAST inventory on Virgin TV, with tools specifically built to support premium, long-form video and high-quality viewing experiences.

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, and SpringServe, the leading independent ad serving platform now part of Magnite, today announced that Visoon will complement their existing ad tech stack with Magnite and SpringServe to enable more efficient transactions across CTV and Big-Screen video.

NEW YORK – October 20, 2022 – SpringServe, the leading independent TV ad serving platform, today announced that VIZIO will be leveraging the SpringServe Tiles solution to enhance the content discovery experience across VIZIO SmartCast for millions of users in the US. Building on its mission to deliver immersive entertainment through cutting-edge smart TVs and ad-supported […]

Buyers using Mediaocean’s Prisma Platform will have turnkey access to CTV and OLV supply via Magnite’s ClearLine solution NEW YORK – March 14, 2024 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, and Mediaocean, the mission-critical platform for omnichannel advertising, today announced an exclusive partnership to bring deeper automation and greater supply path […]

Initiative will help CTV publishers reach a new class of first-time TV buyers that value data-driven capabilities and brand safety

Magnite announced a technical integration with FreeWheel to enhance the ability of FreeWheel technology users to see multiple sources of demand in one platform, across both programmatic and direct transactions.

There are flaws in the algorithms within the advertising industry as it relates to multicultural marketing.

Hear about Primis‘ exciting initiative Sustainable Stream – bringing more eyeballs to sustainable content in a commercially viable way