Press
Magnite-Led Consortium Completes First Phase of Publisher First-Party Segments Initiative
We’ve completed the first phase of a Publisher First-Party Segments Initiative which addresses buyer and seller needs in a cookieless environment.
166 results found
Press
We’ve completed the first phase of a Publisher First-Party Segments Initiative which addresses buyer and seller needs in a cookieless environment.
Blog
Learn how advertisers can leverage dynamic ads in a multiscreen environment, and the results they’ve seen from doing so.
Blog
Understand how streaming TV and programmatic have come together to bring truly scalable and advertising experiences to reality.
Blog
Read about the four benefits that programmatic brings to CTV and why programmatic has become a more integral part of CTV buying strategy.
Press
Initiative will help CTV publishers reach a new class of first-time TV buyers that value data-driven capabilities and brand safety
Press
Rakuten Advertising will leverage the Magnite CTV platform across Europe to broaden advertiser and agency access to inventory on Rakuten TV AVOD service.
Press
Appoints New Technology and Sales Leaders Effective July 1;
Strengthens Ability To Serve Clients Across All Formats, Including CTV
Press
Magnite Closes SpotX Acquisition. Creates Largest Independent CTV & Video Ad Platform;
Clients Include A+E Networks, AMC Networks, Crackle, Discovery, FOX, fuboTV, LG, Roku, Samsung, Sling TV, Vizio
Press
Nearly 60% of those surveyed more likely to consider a travel brand advertised on CTV than on traditional TV
Press
Magnite’s “CTV in LATAM: The Future Forward” study explores the evolving consumer attitudes and consumption trends around connected TV across Latin America