Our recent research, ‘Streaming TV’s New Era,’ highlights how consumer viewing habits are reshaping the landscape and how ads power streaming’s future in Australia and New Zealand.

Anne-Marie, our Commercial Counsel, takes us through a typical day in her life in Magnite’s New York office.

Magnite (Nasdaq: MGNI), the world’s largest independent omnichannel sell-side advertising platform, has released new research, “Live and Kicking: An In-Depth Look At Live Streaming” that found broad adoption of live streaming TV among OTT and CTV viewers across all age groups in Australia and New Zealand along with high receptivity to advertising.

Auckland – January 29, 2025 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, is working with Sky New Zealand to power programmatic advertising on Sky’s premium live and on-demand sports streaming platform, Sky Sport Now. Following the recent launch of digital advertising on Sky Sport Now, buyers will have programmatic access to the […]

Magnite (Nasdaq: MGNI), the world’s largest independent omnichannel sell-side advertising platform, today released a study entitled “Live and Kicking: An In-Depth Look At Live Streaming in New Zealand” that found sports streamers are more responsive to advertising than traditional TV watchers

At New York’s Advertising Week, Magnite took center stage, participating in a range of panel discussions on how audience behaviors, evolving technologies, and new industry standards are driving digital’s next era. Here are standout insights from AdWeek 2023.

A fragmented video ecosystem, new data protection legislation, and changing attitudes toward privacy are forcing advertisers to reevaluate their audience targeting strategies.

Evan, our director of strategic partnerships, takes us through a typical day in his life in Magnite’s Broomfield, Colorado, office. 

Magnite, the world’s largest independent sell-side advertising company, today introduced Magnite Access, a suite of omnichannel audience products that make it easier for display, online video, and streaming media owners–and their advertising partners–to maximize the value of their data assets.

Built on Magnite’s proven technologies in deal-driven video, ClearLine significantly increases spend going towards working media, makes it easier for sellers and agencies to securely share data, and helps Magnite publishers generate more revenue and develop new sources of unique demand.