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Press

Magnite Announces Next Generation CTV and OTT Monetization Platform: Magnite Streaming

[…] trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, colorful Singapore and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Media Contact Charlstie Veith cveith@magnite. com 516-300-3569

Press

Magnite Appoints Yael Milbank as New ANZ Managing Director 

[…] and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, colorful Singapore and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC.   Media Contact   Einsteinz Communications   Carlotta Vittori   carlotta@einsteinz. com.au    0449 207 228  ¹MAGNA 2022 Programmatic Forecast

Press

Magnite Research Uncovers Ads on TV, Including Streaming Services, Generate a High Level of Trust and Recall in Australia

[…] Angeles, mile high Denver, historic London, colorful Singapore, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Media Contact: Einsteinz Communications Carlotta Vittori carlotta@einsteinz. com.au 0449 207 228 1Social media users are those who use one or more of the following platforms: YouTube, Facebook, Instagram, Snapchat, TikTok or Twitter

Press

Greenbids Selects Magnite as First SSP to Help Reduce Carbon Impact of Digital Advertising

Trial campaign with French advertiser successfully reduced carbon output by 24% while maintaining strong performance LONDON – November 22, 2023 – Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising company, and Greenbids, an industry leader in sustainable advertising AI optimization solutions, today announced a partnership to help reduce carbon emissions generated by digital […]

Press

Tennis Australia Taps Magnite for Programmatic Advertising and Implements Demand Manager

[…] access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, colorful Singapore, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Media Contact: Einsteinz Communications Carlotta Vittori carlotta@einsteinz. com.au   0449 207 228

Blog

A Buyer’s Guide to Navigating IAB Tech Lab’s New Online Video Guidelines

Online video (OLV) advertising spend will surge to $120B this year, marking a 14% YoY increase. OLV inventory refers to any digital video content that is not on a social media platform or a streaming service—think of surfing the internet, watching a make-up tutorial, or a video of how to change your car tire. It’s […]

Blog

How publishers can simplify the path to video monetization

As the gap closes between time spent with and ad spend on digital video, SpringServe’s Managed Partner Program (MPP) is enabling publishers to easily embrace and grow the programmatic video opportunity through world class ad serving tech, demand activations and complete account management.

Blog

Deal Discovery Enhances PMP Activation for Buyers and Sellers

PMPs are a popular way to buy and sell inventory programmatically because they combine the benefits of both direct deals and RTB auctions. However, since their conception, PMP mechanics have largely remained stagnant with the potential to better serve all parties. On the sell-side, setting up private marketplaces can be a time-consuming, manual process. Meanwhile, […]

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