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Press

SpringServe Unveils BidLink, Advanced Decisioning for CTV and OTT

[…] a full stack of ad serving, optimization and automation solutions that make video ad serving smarter across devices. Trusted by leading publishers & advanced TV distributors, its platform delivers control, transparency, and analytics to increase ad performance and revenue from media sales. For more information, visit http://www.springserve. com. Media Contact Kar Yi Lim klim@magnite.com 917-658-1994

Press

iHeartMedia and Magnite Unify Access to Broadcast and Digital Audio, Providing Advertisers with a Direct Path to Premium Inventory

[…] audio media brand, and the only fully integrated audio ad tech solution across broadcast, streaming and podcasts. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products and services. Visit iHeartMedia. com for more company information.  Media Contact:  Kar Yi Lim klim@magnite.com  Investor Contact:  Nick Kormeluk  nkormeluk@magnite.com

Blog

Why Captify and Magnite are Bringing Intelligent Search Data to CTV

[…] Search Intelligence can reveal what audiences are looking for in real-time, and that’s revolutionary for TV. For example, a consumer searches for ‘best honeymoon destinations’ on cosmopolitan. com, ‘iPhone vs. Galaxy Camera’ on techradar.com, and then ‘NYC to Maldives’ on booking.com. Captify collects that entire string of searches, analyzes the searches, looks at relationships […]

Press

Magnite Chosen as the Preferred Technology Partner to Enhance TELUS’ Connected TV Offering

[…] and unparalleled volunteerism have made TELUS the most giving company in the world. Together, let’s make the future friendly. For more information about TELUS, please visit telus. com, follow us at @TELUSNews on X and @Darren_Entwistle on Instagram. Media Contacts Magnite Kar Yi Lim klim@magnite.com TELUS Communications Lena Chen lena.chen@telus.com Magnite Canada Streaming Report, […]

Blog

How Publicis Aims to Improve Multicultural Marketing with its Verified Process

[…] Publicis Media, talks about the flaws in the algorithms within the advertising industry as it relates to multicultural marketing. The industry lacks a gold standard when it comes to assessing where we need to be but there is room for improvement. Jennifer discusses the verified process that Publicis has taken to evaluate the data […]

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