[…] Angeles, mile high Denver, historic London, colorful Singapore, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Media Contact: Einsteinz Communications Carlotta Vittori carlotta@einsteinz. com.au 0449 207 228 1Social media users are those who use one or more of the following platforms: YouTube, Facebook, Instagram, Snapchat, TikTok or Twitter

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, and SpringServe, the leading independent ad serving platform now part of Magnite, today announced that Visoon will complement their existing ad tech stack with Magnite and SpringServe to enable more efficient transactions across CTV and Big-Screen video.

[…] leading publishers & advanced TV distributors, its platform delivers control, transparency, and analytics to help increase ad performance and revenue from media sales. For more information, visit http://www.springserve. com. About Atmosphere Atmosphere is the leading streaming TV platform for businesses, offering more than 60 original and partner TV channels. The platform, which was named on Fast […]

Trial campaign with French advertiser successfully reduced carbon output by 24% while maintaining strong performance LONDON – November 22, 2023 – Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising company, and Greenbids, an industry leader in sustainable advertising AI optimization solutions, today announced a partnership to help reduce carbon emissions generated by digital […]

[…] access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, colorful Singapore, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Media Contact: Einsteinz Communications Carlotta Vittori carlotta@einsteinz. com.au   0449 207 228

[…] to deliver true hero storytelling moments and provide new advertising revenue opportunities for all. Hoppr has a global team operating across North America, Europe and APAC. www.hoppr. com.au Why we say an advert is a ‘guaranteed view’ Hoppr’s CTV platform is installed on devices that are operated using an audience initiated control – for […]

Online video (OLV) advertising spend will surge to $120B this year, marking a 14% YoY increase. OLV inventory refers to any digital video content that is not on a social media platform or a streaming service—think of surfing the internet, watching a make-up tutorial, or a video of how to change your car tire. It’s […]

As the gap closes between time spent with and ad spend on digital video, SpringServe’s Managed Partner Program (MPP) is enabling publishers to easily embrace and grow the programmatic video opportunity through world class ad serving tech, demand activations and complete account management.

[…] TV, Samsung Smart devices and Amazon Fire TV; smartphone platforms like Android and iOS; cable providers like Netgem TV, Metrological; and directly on the web at www.wedotv. com. What were the reasons behind the recent rebrand to Wedotv? With two different brands – W4free in the UK and watch4 for the German speaking countries […]

PMPs are a popular way to buy and sell inventory programmatically because they combine the benefits of both direct deals and RTB auctions. However, since their conception, PMP mechanics have largely remained stagnant with the potential to better serve all parties. On the sell-side, setting up private marketplaces can be a time-consuming, manual process. Meanwhile, […]