Marketers can now layer KERV’s portfolio of AI-powered interactive and shoppable video capabilities across Magnite’s omnichannel inventory from leading publishers.

Control Center provides one-click activation of Magnite DMP for customizable audiences and Premier Placements for premium ad formats.

Read how our yield optimization partners seamlessly enable publishers to maximize yield with optimal user experiences via Control Center.

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, today announced it has been selected as one of the inaugural CTV platforms to support The Kroger Co.’s (NYSE: KR) retail media advertising business, Kroger Precision Marketing (KPM).

Atmosphere Will Leverage SpringServe’s Ad Serving Technology to Deliver High Quality Video Ad Experiences in Public Spaces  SpringServe,the leading independent TV ad serving platform, today announced a strategic integration with Atmosphere, the worldwide leader in streaming TV entertainment for businesses. SpringServe will power Atmosphere’s video-centric digital out of home (DOOH) inventory. SpringServe’s ad serving technology […]

A quick guide for sellers and buyers to evaluate privacy-safe identity solutions such as Universal IDs, clean rooms and SDAs.

As Women’s History Month continues, we’re bringing you another round of insights from more of the incredible women across the globe who make up team Magnite. Read on to learn more from Vivi, Patricia, Amber, and Natalie about inspiration and mentorship, allyship in the workplace, and generating ideas in an organization.

Here’s a deep dive into how audio publishers can borrow from CTV to amplify their messaging with listeners. 

Magnite’s Patrick Hofmann provides an engineering perspective on the benefits of forecasting across impressions, requests, and revenue.

Magnite partners with Samsung Ads to power programmatic OTT and CTV inventory for Samsung TV Plus in India.