Magnite announced that Tennis Australia has selected Demand Manager as their Prebid header bidding wrapper solution.

Magnite is the first SSP to share traffic shaping data with Greenbids to help inform efficient ad selection.

Here’s a deep dive into how audio publishers can borrow from CTV to amplify their messaging with listeners. 

Discover how SpringServe’s Tiles solution allows media owners and advertisers to harness the power of the TV home screen.

As the gap closes between time spent with and ad spend on digital video, SpringServe’s Managed Partner Program (MPP) is enabling publishers to easily embrace and grow the programmatic video opportunity through world class ad serving tech, demand activations and complete account management.

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, and SpringServe, the leading independent ad serving platform now part of Magnite, today announced that Visoon will complement their existing ad tech stack with Magnite and SpringServe to enable more efficient transactions across CTV and Big-Screen video.

Jessica, our director of product management, takes us through a typical day in her life in Magnite’s New York office. 

The majority of ad-supported viewers trust ads on TV and streaming services, and more than half remember ads most within those environments

Yael brings over 20 years of experience across both markets to the role, having most recently served as Magnite’s Managing Director, New Zealand.

TransUnion (NYSE: TRU) and Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, are expanding their TruAudience® Data Marketplace partnership beyond connected TV (CTV)