Streaming TV is watched by more viewers than any other form of television in the Nordics. This shift away from traditional TV shows no signs of slowing.

Our recent research, ‘Streaming TV’s New Era,’ highlights how consumer viewing habits are reshaping the landscape and how ads power streaming’s future in Australia and New Zealand.

Discover how SpringServe’s Tiles solution allows media owners and advertisers to harness the power of the TV home screen.

Discover the key questions to consider when appraising video ad servers’ ability to provide transparent and quality ad experiences.

Magnite’s audience research  “Decoding the Connected Indonesian Consumer” with Milieu Insights dived into key consumer media behavior and ad preferences in Indonesia to inform marketers on the best way forward. 

Magnite’s “CTV in LATAM: The Future Forward” study explores the evolving consumer attitudes and consumption trends around connected TV across Latin America

BidLink solution within Magnite’s SpringServe ad server to support WeTV in scaling programmatically Singapore – December 3, 2024 – Magnite (Nasdaq: MGNI), the largest independent sell-side advertising company, announced that WeTV has selected Magnite’s ad tech stack to enhance monetisation of its video inventory. WeTV will leverage the BidLink solution within Magnite’s SpringServe ad server […]

On the second day of Advertising Week New York 2022, Insider Inc. reporter Lara O’Reilly sat down with SVP, Advertising Sales at FuboTV, Lynnette Kaylor, General Manager at SpringServe, Joseph Hirsch, and Chief Revenue Officer at Loop Media, Bob Gruters, to discuss why their companies are hyper-focused on providing users with great ad experiences.

Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising platform, today announced that its programmatic addressable offering enabled Travel Texas to broaden their campaign footprint across key audience segments compared to OTT alone, driving overall incremental reach and growing their consumer pool by 21-35%.

Plex, the global ad-supported streaming media platform for movies, TV, and more, named Magnite as a preferred SSP.