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Streaming TV and Programmatic Converge to Make Advanced Ad Experiences Possible
Understand how streaming TV and programmatic have come together to bring truly scalable and advertising experiences to reality.
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Blog
Understand how streaming TV and programmatic have come together to bring truly scalable and advertising experiences to reality.
Press
[…] our CTV business and better help our clients in this rapidly growing market. Anchored in sunny Los Angeles, bustling New York City, mile-high Denver, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Contacts Investor Relations Nick Kormeluk 949-500-0003 nkormeluk@magnite. com Media Relations Charlstie Veith 516-300-3569 cveith@magnite.com
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[…] our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in sunny Los Angeles, bustling New York City, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM and APAC. Investor Relations Nick Kormeluk 949-500-0003 nkormeluk@magnite. com Media Relations Charlstie Veith 516-300-3569 cveith@magnite.com
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[…] efficiently maximize exposure to desired audiences across DISH and SLING TV. Through innovative platforms like addressable and programmatic, viewer measurement tools and access to custom audiences on DISH and SLING TV, advertisers employ strategically positioned, demographically targeted buys that enhance their national media campaigns. Visit media.dish. com. Media Contact Kar Yi Lim (917) 658-1994 klim@magnite.com
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Mark Douglas, President and CEO at Steelhouse talks about why he believes the upfronts are becoming a less integral part of TV buying and selling.
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In this Magnite Minute, Mark Douglas, President and CEO at Steelhouse explains how CTV gives marketers more precision when it comes to reaching their target audience. Instead of using content-driven strategies to decide where to invest video budgets, data-informed addressability through CTV allows advertisers to cherry pick which audiences they want to get in […]
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Empowers CTV and OTT Publishers to Maximize Yield by Unifying Direct and Programmatic Demand Global Publishers Among Users, Including Australia’s Seven West Media Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, today launched the open beta of Unified Decisioning, a solution that empowers CTV and OTT publishers to maximize yield by removing the […]
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Over time, all TV content will be IP delivered, blurring the line between what we know now as traditional linear and what is streaming.
Press
[…] company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung. com. Media Contact: Megan Hughes mhughes@magnite.com
Press
[…] access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Media Contact Charlstie Veith cveith@magnite. com 516-300-3569 Investor Relations Contact Nick Kormeluk nkormeluk@magnite.com