Ajey, one of our Data Scientists, takes us through a typical day in his life in Magnite’s Los Angeles office.

Buyers using Mediaocean’s Prisma Platform will have turnkey access to CTV and OLV supply via Magnite’s ClearLine solution NEW YORK – March 14, 2024 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, and Mediaocean, the mission-critical platform for omnichannel advertising, today announced an exclusive partnership to bring deeper automation and greater supply path […]

BingeWatcher is SpringServe’s proprietary creative scanning product that assigns specific creative metadata attributes to each ad after scanning it, downloading it and analyzing it. The creative metadata we assign to each creative can be classified in three broad categories.

Magnite’s custom technology solutions will streamline access to the largest audio and podcast publisher in the U.S. 

Solution enables video publishers to more intelligently integrate programmatic campaigns into their primary ad server NEW YORK – (March 3, 2022) – SpringServe, the leading independent TV ad serving platform, today announced the launch of BidLink. Bidlink is designed to communicate with a publisher’s primary ad server to send dynamic programmatic demand insights from integrated […]

Atmosphere Will Leverage SpringServe’s Ad Serving Technology to Deliver High Quality Video Ad Experiences in Public Spaces  SpringServe,the leading independent TV ad serving platform, today announced a strategic integration with Atmosphere, the worldwide leader in streaming TV entertainment for businesses. SpringServe will power Atmosphere’s video-centric digital out of home (DOOH) inventory. SpringServe’s ad serving technology […]

Magnite announced a technical integration with FreeWheel to enhance the ability of FreeWheel technology users to see multiple sources of demand in one platform, across both programmatic and direct transactions.

株式会社PORTO代表取締役 吉田 大樹氏との対談。ユーザーへの適切なコンテンツ配信から効果測定まで、PORTO DSPが日本のライブストリーミングインベントリにもたらすブランド価値について紹介します。

At Digiday Japan Brand Summit, Magnite’s Ken Harada caught up with Carta Communications Inc’s Toshitaka Kokubun and Hideyoshi Itai, Narimi Horiuchi from Sapporo Beer and Hiroki Yoshida from Porto Inc. about the advertising power of live linear OTT and the important role it plays in a brand’s marketing strategy. 

Our EMEA experts share our key 2023 predictions and provide guidance as you navigate the ever-changing media and advertising landscape.