[…] holiday season – one of the busiest times of the year packed with a summer of sports, holiday content and more.  This period is filled with fierce competition for supply and capturing audiences’ attention – and despite rising inflation and a looming recession, consumers are still opening their wallets.  We sat down with Luke […]

[…] streamers prefer to watch ad-supported content versus subscribing to an ad-free platform for a monthly fee. “OTT is unmatched in its ability to engage viewers and we commissioned this study to better understand consumption patterns across the rapidly growing India streaming audience,” said Gavin Buxton, Managing Director, Asia at Magnite. “One of the study’s […]

[…] – meaning high-quality video and fluid injection of ads into the content, with no lags in ad load. To facilitate this, streaming broadcasters are engaging video technology companies like Brightcove and Amazon, who resolve issues with heavy ad loads and provide solutions for pushing content out to multiple devices in a more standard and […]

[…] with its own employees resulting in industry-leading workplace satisfaction levels (Glassdoor).  The company is consistently recognized by independent media outlets for its client excellence and has earned several “Best Workplaces” awards reflecting its commitment to DEI and the life and well-being of everyone at Horizon Media. Media Contact:  Kar Yi Lim  klim@magnite. com  (917) 658-1994

[…] trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Media Contact: Kar Yi Lim klim@magnite. com (917) 658-1994

AUCKLAND –  July 8, 2022 — Magnite (Nasdaq: MGNI), the world’s largest independent omnichannel sell-side advertising platform, released a study entitled “Live and Kicking: An In-Depth Look At Live Streaming in New Zealand” that found sports streamers are more responsive to advertising than traditional TV watchers, with many stating they often remember the ads seen […]

Nearly two-thirds of sports fans stream live sports and nearly half of OTT users stream more content now compared to a year ago SYDNEY — July 7, 2022 — Magnite (Nasdaq: MGNI), the world’s largest independent omnichannel sell-side advertising platform, today released a study entitled “Live and Kicking: An In-Depth Look At Live Streaming in […]

Burger King Singapore works with Magnite to drive awareness of the Rendang Burger’s comeback

Collaboration pairs one of the world’s largest ACR datasets with the largest independent SSP NEW YORK – June 21, 2022 – Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising platform, today announced a multi-year deal with LG Ads Solutions, the connected TV and cross-screen advertising company. Magnite will have access to LG Ads […]

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, today announced it has certified Comscore, iSpot, Nielsen, Innovid, and VideoAmp across its CTV inventory to simplify measurement activation and facilitate more transparent programmatic transactions between buyers and sellers.