Magnite’s unique performance marketing marketplace allows performance marketers to better align their marketing efforts to sales targets.

[…] brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, colorful Singapore, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Media Contacts TargetSmart Mike Czin Mczin@skdknick. com Magnite Kar Yi Lim klim@magnite.com

[…] in the surging streaming market.  OEMs  Original Equipment Manufacturers (OEMs) can be viewed as the home screen of television.  As leading OEMs transition from hardware and device companies to entertainment companies, many seek to leverage valuable audience and ACR data, all while protecting user privacy and experience. Meanwhile, OEMs face unique challenges when it […]

Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced it will power the delivery of advertising on United Airlines’ inflight personal device entertainment (PDE) platform.

Online video (OLV) advertising spend will surge to $120B this year, marking a 14% YoY increase. OLV inventory refers to any digital video content that is not on a social media platform or a streaming service—think of surfing the internet, watching a make-up tutorial, or a video of how to change your car tire. It’s […]

[…] you’re not leveraging it, you’re missing out on a lot of reach.” The move to CTV is driven by its capacity to offer political buyers richer data compared to linear TV, enabling precise targeting of ads based on voter demographics, behaviors, and campaign issues. This allows for customizing ads in a privacy-focused way to […]

[…] used to deliver true hero storytelling moments and provide new advertising revenue opportunities for all. Hoppr has a global team operating across North America, Europe and APAC. www.hoppr.com.au Why we say an advert is a ‘guaranteed view’ Hoppr’s CTV platform is installed on devices that are operated using an audience initiated control – for […]

When Magnite was born out of a merger between two large ad tech players, we committed to a strong focus on diversity, equity, and inclusion. Now, with over 900 employees, we’ve created an environment that accommodates and celebrates our diverse backgrounds and cultures. Magnite recognizes there are publishers working hard to develop media environments for […]

When we launched Tiles back in 2022, we were already planning for the streaming world that would come to pass, where ad-supported content with innovative ad experiences are core growth drivers. Home screen ads create contextually relevant content and messaging to engage users at the first point of contact in their viewing session. That […]

[…] life in Magnite’s Boston office. Magnite’s Day in the Life series dives into the various people and teams that make up the world’s largest independent sell-side ad company. How would you explain what you do to someone outside the industry? I manage the sales enablement function of the global Insights and Innovation team under […]