Research
CTV in France: A Seismic Shift In Consumption and The Distinct Advertising Opportunity
Research identifies the shift in peoples’ viewing habits across France, and identifies CTV to be imperative for advertiser’s media buying strategies.
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Research
Research identifies the shift in peoples’ viewing habits across France, and identifies CTV to be imperative for advertiser’s media buying strategies.
Research
2020 was a year like no other – and the nature of events saw an acceleration of pre-existing trends in the growth of CTV consumption in Germany.
Research
Our CTV in UK research surveyed over two thousand people, to identify the shift in peoples’ viewing habits across the region.
Research
Magnite surveyed 10,500 people across the UK, Germany, France, Italy and Spain (2,100 per market) and found that not only was this growing appetite for CTV consistent across the EU5, but that respondents also demonstrated an openness to advertising in this newer media environment. Key Findings for the UK: View a summary infographic for the […]
Blog
Here’s how buyers can navigate the realm of OLV inventory, particularly in the wake of the IAB’s amended Video Ad Format Guidelines.
Blog
LADbible is using Demand Manager’s Control Center to seamlessly integrate Browsi Lite for ad personalization and increase won impressions.
Blog
Here’s how the sell-side is uniquely positioned to help brands curb ad quality issues such as repeat ads and improve ad delivery.
Blog
We asked some females at Magnite about what makes them proud and inspires them, and advice they have for balancing workplace dynamics.
Blog
Read more about how taking risks can pay off, quarantine lessons learned, as well as advice for working well with others.
Blog
Magnite is undertaking several initiatives to ensure that our evolving employee base is truly representative of our broader community.