Magnite is undertaking several initiatives to ensure that our evolving employee base is truly representative of our broader community.

Magnite worked with VisionPoint and the UNC System to launch a campaign that reached their specific audiences with precise targeting through OTT and OLV.

[…] streaming in Southeast Asia has reached critical mass. Viewers’ engagement with streaming content is stronger than ever and their relationship with streaming services continues to mature and evolve. Percentages shown below reflect the Southeast Asia Region. Download the SEA Region and Individual Market Reports Ad-Supported Streaming Services Deliver Scale Ad-Supported Streaming Services Deliver Scale […]

[…] woman that i’ve had the opportunity to work closely with has taught me something about who I want to be next. I’m constantly looking for ways to evolve to be a better version of myself and I have countless women to thank for being the models I build myself upon.   When has someone stood […]

[…] was often not the case and when it was, it was poorly articulated to consumers. The deprecation of third-party cookies is an opportunity for the industry to evolve and re-centre identity on privacy and user experience. The opportunity It can be difficult to sift through the noise of what can often be a fragmented […]

[…] clients can rest assured that to ensure publishers’ holistic yield management is prioritized, SpringServe will continue to be demand-agnostic. Today’s media owners need software and solutions that evolve as quickly as they do and we are confident that bringing on SpringServe will better equip Magnite to fulfill that need. I’m excited to welcome the […]

[…] of understanding hybrid viewing, the value of CTV audiences, and how as a digitally enabled channel, CTV lends itself well to programmatic trading. As TV continues to evolve, we’re seeing the rise of AVOD and FAST services, with adtech enabling streaming publishers and smart TV manufacturers to transform the way they build their ad […]

[…] partners that can provide the tools and controls to compliantly categorize, curate and activate their audience data now and in the future as the market continues to evolve. Automated categorization provides the basis for audience analytics, contextual intelligence, and more intelligent audience curation and segmentation. Leveraging those insights with machine-driven audience segmentation tools can […]

[…] the Prebid Server committee, giving us insight and knowledge needed on how to bring the most value to Prebid Server moving forward. As the industry continues to evolve, with less reliance on third party cookies and no less momentum to steer away from walled gardens, Prebid Server will provide the transparency, features, and control […]

[…] CTV buys with their existing planning tools, minimizing operational hurdles for linear buying teams. As the cord-cutting movement accelerates, Magnite is well-positioned to help local linear buyers evolve their buying strategies to accommodate this continued shift in viewing habits, helping to ensure they can reach their audiences across a wide range of demographics and […]