Read how our yield optimization partners seamlessly enable publishers to maximize yield with optimal user experiences via Control Center.

[…] to interoperate an ever increasing number of software solutions in a fair controlled way will prove invaluable to publishers going forward, especially as ad tech continues to evolve. Matt McLeggon SVP, Advanced Solutions In the CTV ecosystem, the majority of programmatic bids are returned to the primary ad server today via a VAST response. […]

This course will help you navigate the rapidly evolving process of buying OTT in Asia and understand the key advertising components and benefits of streaming video.

With so much fragmentation within the CTV and OTT space, content object signals have emerged as a game-changer for buyers seeking to navigate the evolving landscape. We’ve previously outlined the importance of content object signals and the challenges involved with sharing such signals. As media owners increasingly embrace and expand the availability of content object […]

We chatted with some of ANZ’s leading broadcasters about the benefits of BVOD advertising for marketers and their strategies for optimising investments in this rapidly evolving economic landscape.

Magnite is shining a spotlight on six exceptional women who are making their mark in the ever-evolving ad tech landscape.

Magnite worked with VisionPoint and the UNC System to launch a campaign that reached their specific audiences with precise targeting through OTT and OLV.

Magnite is shining a spotlight on six exceptional women who are making their mark in the ever-evolving ad tech landscape.

Magnite is shining a spotlight on six exceptional women who are making their mark in the ever-evolving ad tech landscape.

Magnite is shining a spotlight on six exceptional women who are making their mark in the ever-evolving ad tech landscape.