Hear about how LiveRamp’s identity framework is helping solve industry challenges, the importance of first party data, and the future of measurement

Find out how Estimated Market Rate helped dentsu enhance their bid strategy to deliver cost savings. 

Hear about Primis’ ambitions to make sustainability a key part of organizational standards with efforts such as the Sustainable Stream initiative

Here’s how the sell-side is uniquely positioned to help brands curb ad quality issues such as repeat ads and improve ad delivery.

Atmosphere Will Leverage SpringServe’s Ad Serving Technology to Deliver High Quality Video Ad Experiences in Public Spaces  SpringServe,the leading independent TV ad serving platform, today announced a strategic integration with Atmosphere, the worldwide leader in streaming TV entertainment for businesses. SpringServe will power Atmosphere’s video-centric digital out of home (DOOH) inventory. SpringServe’s ad serving technology […]

Hear about Primis’ exciting initiative Sustainable Stream – bringing more eyeballs to sustainable content in a commercially viable way

What led OneFOX to be able to streamline the buying process across all formats, particularly long-form, streaming video.

Here are four takeaways for advertisers to keep engaged with voters from now until Election Day.

The flexible feature puts spend tracking powers at publishers’ fingertips with an intuitive UI.

. Content and ad creative metadata has a key part to play in ad serving innovations such as SpringServe’s BingeWatcher product, which automates the creative review process to improve ad experiences and drive campaign success.