Blog
Streaming TV and Programmatic Converge to Make Advanced Ad Experiences Possible
Understand how streaming TV and programmatic have come together to bring truly scalable and advertising experiences to reality.
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Blog
Understand how streaming TV and programmatic have come together to bring truly scalable and advertising experiences to reality.
Blog
サッポロビール株式会社ビール&RTD事業部メディア統括グループ デジタル担当の堀内 也実氏との対談。ROI促進におけるターゲティング、タイミング、クリエイティビティの重要性、日本のライブストリーミング領域で広告効果を最大化するための手段など、ライブストリーミングがブランドにもたらす価値や、その役割に関して議論します。
Press
Seasoned Data Engineers Join Leading Independent SSP
Blog
We spoke with Amit Grover of Quizlet about how AI and programmatic are enhancing the e-learning experience and helping brands reach Gen Z.
Press
Collaboration comes as FIFA+ continues to revolutionize and democratize the football streaming experience for fans across the globe London – January 14, 2024 – Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, today announced its selection as FIFA+’s global programmatic provider. Magnite will power video and display advertising on FIFA+ across North America, […]
Blog
On the first day of Advertising Week New York 2022, Magnite’s Chief Revenue Officer Sean Buckley sat down with Disney Advertising’s SVP of Addressable Sales Jamie Power and Fox Corporation’s SVP of Data Strategy and Sales Innovation Dan Callahan to discuss creating a more unified viewing experience in TV.
Press
Analyst firm recognizes company’s streaming channel strength and demand facilitation expertise New York – November 4, 2024 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, was recognized with the highest score in the current offering category of the ten vendors evaluated in The Forrester Wave™: Sell-Side Platforms, Q4 2024 report. The report, authored […]
Research
Magnite surveyed over 4,000 consumers across Latin America’s largest markets: Brazil, Argentina, and Mexico.
Research
Magnite surveyed over 4,000 consumers across Latin America’s largest markets: Brazil, Argentina, and Mexico.
Research
Streaming TV is watched by more viewers than any other form of television in the Nordics. This shift away from traditional TV shows no signs of slowing.