Tasha, our head of operations in Asia, takes us through a typical day in her life.

Ramadan is prime time for advertisers to maximise brand impact on OTT.

Milo Indonesia wanted to celebrate its 50th Anniversary in Indonesia and generate brand awareness. Magnite, together with agency Dentsu Indonesia, launched a programmatic roadblock campaign across Indonesia’s premium streaming platforms Viu, Vidio and WeTV, enabling the brand to gain 100% share of voice (SOV) for maximum exposure. Download the case study to discover how Magnite […]

Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, announced that Banijay Rights, the global distribution arm of content powerhouse Banijay, has chosen Magnite and ad server SpringServe to help monetise its free, ad-supported streaming TV (FAST) platforms.

We’ve completed the first phase of a Publisher First-Party Segments Initiative which addresses buyer and seller needs in a cookieless environment.

Streaming TV is watched by more viewers than any other form of television in the Nordics. This shift away from traditional TV shows no signs of slowing.

Partnership provides advertisers access to new ultra-premium TV inventory SINGAPORE – April 10, 2024 – Hoppr, a CTV platform delivering premium TV ad space with a “first in market” guaranteed view, today announced they are working with Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, to provide local buyers access to a new type […]

Ad-supported streaming is already watched by more viewers than traditional TV but the shift to streaming is far from over.

Here’s how the sell-side is uniquely positioned to help brands curb ad quality issues such as repeat ads and improve ad delivery.