Blog
Q+A: How BrightLine and Magnite are Moving CTV Impressions Down the Funnel with Dynamic Ads
Learn from Brightline how the shoppable CTV opportunity is developing with interactive ad formats that drive engagement online and in-store.
217 results found
Blog
Learn from Brightline how the shoppable CTV opportunity is developing with interactive ad formats that drive engagement online and in-store.
Blog
Ajey, one of our Data Scientists, takes us through a typical day in his life in Magnite’s Los Angeles office.
Blog
BingeWatcher is SpringServe’s proprietary creative scanning product that assigns specific creative metadata attributes to each ad after scanning it, downloading it and analyzing it. The creative metadata we assign to each creative can be classified in three broad categories.
Blog
株式会社PORTO代表取締役 吉田 大樹氏との対談。ユーザーへの適切なコンテンツ配信から効果測定まで、PORTO DSPが日本のライブストリーミングインベントリにもたらすブランド価値について紹介します。
Blog
At Digiday Japan Brand Summit, Magnite’s Ken Harada caught up with Carta Communications Inc’s Toshitaka Kokubun and Hideyoshi Itai, Narimi Horiuchi from Sapporo Beer and Hiroki Yoshida from Porto Inc. about the advertising power of live linear OTT and the important role it plays in a brand’s marketing strategy.
Blog
Our EMEA experts share our key 2023 predictions and provide guidance as you navigate the ever-changing media and advertising landscape.
Blog
What led OneFOX to be able to streamline the buying process across all formats, particularly long-form, streaming video.
Blog
Why using behavioral and contextual targeting to reach multicultural audiences needs to be supplemented with other strategies to be successful.
Blog
Rob Aksman, President & Founder of Brightline, talks about how TV, once a branding tool, has emerged as a way to drive performance for marketers.
Press
Magnite’s “CTV in LATAM: The Future Forward” study explores the evolving consumer attitudes and consumption trends around connected TV across Latin America