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Case Studies

Granite Media Doubles Its Programmatic Revenue with Magnite

[…] partnership and advance the monetization of its content.  With added support and hands-on service from Magnite’s expert team, Granite sourced more demand and maximized its revenue and overall yield.  Find out how Magnite drove a 156% increase in revenue by downloading the case study below.  Thank you for your submission! We will contact you shortly.

Press

French Streaming Platform Molotov Selects Magnite as SSP and SpringServe as Ad Server

[…] leading publishers & advanced TV distributors, its platform delivers control, transparency, and analytics to increase ad performance and revenue from media sales. For more information, visit http:// www.springserve.com. About Molotov Founded by JeanDavid Blanc (tech veteran also founder of AlloCiné) and Pierre Lescure (co-founder of Canal+), Molotov is a streaming platform that is revolutionizing […]

Press

Frndly TV Taps Magnite to Monetize CTV Inventory, Grow Ad-Supported Revenue

[…] feel-good TV at an even friendlier price with low monthly plans and no contracts or commitments. Discounted annual plans are also available. For more information, please visit www.frndlytv.com. About Magnite We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform. Publishers use our technology to monetize their content across all screens and formats […]

Press

Magnite and Quigley-Simpson Announce Strategic Alliance and Launch First-of-Its-Kind Performance Marketplace

[…] York City, mile high Denver, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. About Quigley Simpson Quigley-Simpson ( www.quigleysimpson.com) is a full-service advertising agency specializing in brand and demand solutions that deliver on both brand and performance marketing imperatives. Headquartered in LA, with offices in […]

Case Studies

LADbible Group’s success with Magnite’s header bidding solution

[…] Group selected Magnite’s header bidding solution, Demand Manager, to deliver their programmatic strategy to achieve their goals. Find out how Magnite drove a 20% higher revenue than the second place wrapper provider (and more!) by downloading the case study below. Fill out the form below: Thank you for your submission! We will contact you shortly.

Blog

A Fresh Start – Insights from Adweek Europe

[…] user base and premium content with increased yield and consumers are served relevant ads with an improved user experience. Unfortunately, this value exchange was often not the case and when it was, it was poorly articulated to consumers. The deprecation of third-party cookies is an opportunity for the industry to evolve and re-centre identity […]

Blog

Google’s Non-Announcement Shocks The Ad Industry, Again

[…] log-ins are just one part of the solution that the industry is putting forward to allow for relevant, effective advertising without third-party cookies. It’s always been the case that logins would only cover a small percentage of the overall Internet community. In fact, most analysts feel that 20% is the upper bound of how […]

Case Studies

SHE Media Leverages Magnite’s Preferred Price Reduction Capability to Drive Incremental Demand

[…] CPM efficiencies, and adjustments for campaign KPIs such as viewability. SHE Media used Magnite’s Preferred Price Reduction (PPR) technology to develop bespoke programs that addressed a variety of buyer needs and priorities. Download the full case study to see key benefits for publishers and buyers.  Thank you for your submission! We will contact you shortly.

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