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Disney and Magnite Announce Two-Year Deal Renewal

[…] to: Execute one-to-one deals with key buyers through Magnite’s ClearLine offering Monetize College Football games on live streams on ESPN Support LATAM expansion in Brazil, Chile, Colombia, Mexico, Peru, and Argentina Offer podcast inventory via PMPs, including ESPN and ABC News podcasts “We appreciate Disney’s confidence in our long-standing relationship and look forward to […]

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Why Advertisers Can’t Afford to Overlook the Rising Power of Niche Streamers

[…] operated platform Butaca TV (Butaca is Spanish for theater seat) has built a dedicated community of more than 11 million users per month across the U.S. and Mexico, who watch their curated selection of premium movies, television series, music videos, and original content. The U.S. Hispanic market is highly diverse, prompting Butaca TV to […]

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Magnite Announces Broad Support for ClearLine From A&E Networks, AMC Networks, DIRECTV Advertising, DISH Media, Disney Advertising, FOX Digital, Nine, and Warner Bros. Discovery

[…] Corporation. “We are excited to be involved with ClearLine, further helping navigate industry headwinds into an opportunity for increased collaboration.” Along with launch partners GroupM, Camelot and MiQ, additional ad agencies are adopting ClearLine, including GSD&M, Horizon Media, and Stagwell Brand X Performance Network.   “We welcome innovation in the media buying supply chain that […]

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Magnite and Primis Launch Sustainable Stream

[…] Stream, a video marketplace that connects environmentally-conscious content creators with publishers and advertisers. Sustainable Stream will generate funding for the production and distribution of content related to combating climate change and provide publishers and advertisers with high quality content on this topic.  “Sustainable Stream was designed to create a continuous cycle of support for […]

114 results found

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