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CH Media Selects Magnite as Primary Programmatic SSP and SpringServe as Ad Server
CH Media will leverage the Magnite SSP and SpringServe ad server to monetize its video inventory across CTV, online video (OLV), and mobile.
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CH Media will leverage the Magnite SSP and SpringServe ad server to monetize its video inventory across CTV, online video (OLV), and mobile.
Press
SXSW Will Leverage SpringServe’s Ad Serving Technology to Deliver High Quality Video Ad Experiences to Attendees NEW YORK – March 2, 2022 – SpringServe, the leading ad serving platform for connected TV (CTV), today announced a strategic collaboration with SXSW, to power inventory on their video on demand content, both online and on the SXSW TV […]
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Magnite announced the acquisition of Carbon, a platform that enables publishers to measure, manage and monetize audiences in real-time.
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Partnership will see GroupM consolidate omnichannel media buys across CTV, digital video, and display within Magnite in the US and Canada
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Live Stream Acceleration (LSA), helps CTV publishers optimize their live inventory programmatically and more effectively monetize supply.
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44% of cable subscribers said they would cancel cable if they could get access to live streamed sports and events
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Magnite partners with Samsung Ads to power programmatic OTT and CTV inventory for Samsung TV Plus in India.
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Diana Horowitz, SVP, advertising sales at fuboTV talks about the state of the current marketplace and where fuboTV’s focus lies.
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Seasoned Data Engineers Join Leading Independent SSP
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Molotov is leveraging Magnite as their SSP & SpringServe as their ad server for their ad-supported streaming service Mango.