Blog
Why Performance Marketers Are Gravitating Towards CTV
Magnite developed the first performance marketing marketplace to help these brands access CTV inventory at scale.
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Blog
Magnite developed the first performance marketing marketplace to help these brands access CTV inventory at scale.
Blog
Magnite’s unique performance marketing marketplace allows performance marketers to better align their marketing efforts to sales targets.
Blog
Why is CTV advertising is a better value for DTC brands than inexpensive social media advertising?
Blog
Magnite is undertaking several initiatives to ensure that our evolving employee base is truly representative of our broader community.
Blog
To better support this goal, we’ve recently formed the Marketplace Activation team which spearheads premium marketplace initiatives across our buyer and seller teams.
Research
Blog
Hear from Initiative’s Carl Strum to learn how contextual data and content object signals are impacting CTV/OTT ad buying strategies.
Blog
Google has pushed back its timeline for the third time since initially announcing its intention to deprecate third-party cookies.
Press
Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, announced that it has partnered with Snowflake, the Data Cloud company.
Research
Australians are embracing services with ads, narrowing the gap with traditional TV viewers.