As niche streamers continue to build viewership and momentum, here’s why advertisers should take note. 

Advertisers can now buy Samsung TV Plus inventory programmatically in Singapore, the Philippines, and Thailand through Magnite Singapore, January 15, 2024: Magnite (Nasdaq: MGNI), the largest independent sell side advertising company, announced it has strengthened its partnership with Samsung Ads to power programmatic advertising on Samsung TV Plus inventory in Singapore, the Philippines and Thailand […]

Magnite’s C-Suite series provides a unique opportunity to gain firsthand perspectives on critical industry trends and strategic initiatives shaping Magnite’s core values and future. 

[…] (income), net, and provision (benefit) for income taxes. We believe Adjusted EBITDA is useful to investors in evaluating our performance for the following reasons: Adjusted EBITDA is widely used by investors and securities analysts to measure a company’s performance without regard to items such as those we exclude in calculating this measure, which can […]

[…] at fuboTV. “Historically live sports kept audiences tied to their cable subscriptions. That’s no longer the case with live sports including marquee events and regional sports networks widely available on CTV platforms like fuboTV. In fact, 90% of our viewers watch fuboTV live and 93% of sports content on fuboTV is viewed live.” Additional […]

[…] advertising platform, today announced the launch of a new solution called Prebid Page Integration (PPI), a framework for integrating Prebid.js with publisher websites. Prebid.js is the most widely adopted header bidding solution in the world. The solution will enable publishers to integrate Prebid with their preferred ad server in a simplified way, requiring fewer […]

Across industries, open-source communities have historically emerged to expedite the progress toward a common and widely beneficial goal. In fact, Elon Musk open-sourced all the patents for Tesla to accelerate the advent of sustainable transport. As he put it, “If we clear a path to the creation of compelling electric vehicles, but then lay […]

[…] At Magnite, we balance these error metric trade-offs by using multiple measures rather than relying on a single statistic. This way, we have measures that can be widely communicated while being statistically robust. How do we define a baseline for measuring progress? In order to measure progress over time in the face of seasonality […]

[…] role involves providing end-to-end support for vendors, encompassing everything from onboarding and activation to backend financial workflows. Depending on the projects or deliverables, my work can vary widely, making each day unique and exciting.  I am a key contributor to a partner’s life cycle at Magnite. This involves preliminary planning with Product and Strategic […]