[…] content to make informed decisions that shape your strategy.  We have seen an increase in SCMP’s audiences because they are looking for a trusted, alternative take on news. We want to build a forum where they can directly engage with our content,” says Cheung.  Furthermore, when it comes to measurement, brands in Asia historically […]

[…] Apple TV, Samsung Smart devices and Amazon Fire TV; smartphone platforms like Android and iOS; cable providers like Netgem TV, Metrological; and directly on the web at www.wedotv.com. What were the reasons behind the recent rebrand to Wedotv? With two different brands – W4free in the UK and watch4 for the German speaking countries […]

[…] with our eight stations reaching more than 1 million listeners every day. Online we inform and entertain our readers with FM1Today, PilatusToday, ArgoviaToday and ZüriToday, the first regional online portals to combine radio, online news and video features. Since November 2021 we have also been entertaining the Swiss streaming community with our streaming service oneplus.

[…] By leveraging all the benefits of scale, the company innovates, differentiates, and generates sustained value for our clients wherever they do business. Discover more about GroupM at www.groupm.com. Forward-Looking Statements This press release contains forward-looking statements.  Forward-looking statements are based on assumptions and estimates, and are subject to known and unknown risks, uncertainties and […]

[…] one of the largest consumer electronics brands in the world. While India is still a mobile-first market, CTV adoption is on the rise as smart TVs gain popularity and become more accessible to consumers. Advertisers now have a canvas to interact and engage with CTV viewers in a big-screen brand-safe environment.”  Prabhvir Sahmey, Senior […]

[…] feel-good TV at an even friendlier price with low monthly plans and no contracts or commitments. Discounted annual plans are also available. For more information, please visit www.frndlytv.com. About Magnite We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform. Publishers use our technology to monetize their content across all screens and formats […]

[…] Now delivers localized content based on granular DMAs using the technology developed at The Weather Channel. Through the service, viewers are able to easily access broadcast-quality local news and weather programs as well as over 400 channels of additional content. When you need to know what’s going on in your community, Local Now can […]

There are flaws in the algorithms within the advertising industry as it relates to multicultural marketing.

[…] York City, mile high Denver, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. About Quigley Simpson Quigley-Simpson ( www.quigleysimpson.com) is a full-service advertising agency specializing in brand and demand solutions that deliver on both brand and performance marketing imperatives. Headquartered in LA, with offices in […]

One of the biggest challenges remains how we’re going to structure our approach to digital advertising going forward.