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Future-Proofing Our Approach to Digital Advertising
One of the biggest challenges remains how we’re going to structure our approach to digital advertising going forward.
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Blog
One of the biggest challenges remains how we’re going to structure our approach to digital advertising going forward.
Blog
One of the key benefits of CTV and digital video advertising is the ability to incorporate data to enhance the impact and value for advertisers and deliver more relevant and engaging content for consumers. In order to do so in a privacy-friendly, standardized and scalable way, Magnite has joined the TV Data Initiative. Magnite will […]
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Shine is where people can come to learn about important causes, and allows Mediavine to provide resources to support those causes.
Blog
In this Magnite Minute, Amber Bracegirdle, Chief Brand Officer and Co-Founder of Mediavine speaks about how the company has used advertising to create positive change and shares advice for others in the ad space who are looking to undertake similar efforts.
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Learn how advertisers can leverage dynamic ads in a multiscreen environment, and the results they’ve seen from doing so.
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Understand how streaming TV and programmatic have come together to bring truly scalable and advertising experiences to reality.
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Data-informed addressability through CTV allows advertisers to cherry pick which audiences they want to get in front of.