Case Studies
Delivering Brand Impact for Wolt: Magnite and Adform CTV Partnership
Discover how local commerce service Wolt leveraged CTV inventory via Magnite to deliver proven audience reach across premium publishers.
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Case Studies
Discover how local commerce service Wolt leveraged CTV inventory via Magnite to deliver proven audience reach across premium publishers.
Blog
[…] for accomplishing. We recently started working with a partner that brings a major sports brand into their first programmatic CTV offering. This is an area that’s changing right now, and it’s exciting to see how beloved sports organizations are taking steps to transform their business into the future. What do you enjoy most about […]
Press
[…] Senior Vice President, SpringServe International at Magnite. “REV Media Group is in an important phase of growth and we’re looking forward to helping support this with the right tools and technology.” ## About Magnite We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company. Publishers use our technology to monetize their content across […]
Blog
[…] diverse demand is needed to ensure a high-quality ad experience and the load on the technology is at its peak: Our industry talks a lot about the right ad, time and target audience as the trifecta of successful ad delivery. We don’t talk enough about what achieving that requires. For a sports-first live TV […]
Blog
Here’s a look at how Magnite works with various publishers to help them scale and monetize their inventory in the surging streaming market.
Case Studies
Milo Indonesia wanted to celebrate its 50th Anniversary in Indonesia and generate brand awareness. Magnite, together with agency Dentsu Indonesia, launched a programmatic roadblock campaign across Indonesia’s premium streaming platforms Viu, Vidio and WeTV, enabling the brand to gain 100% share of voice (SOV) for maximum exposure. Download the case study to discover how Magnite […]
Blog
[…] sizes use it to feature an interactive catalog of products on screen that can be scrolled through via remote control. These units allow viewers to “window shop” right inside the commercial without the need to grab their phone. Interactive units allow for product recommendations. More and more brands are mitigating the effects of ad […]
Blog
We spoke with Amit Grover of Quizlet about how AI and programmatic are enhancing the e-learning experience and helping brands reach Gen Z.
Press
[…] ability to fine-tune campaign strategies, driving improved performance and achieving higher levels of client satisfaction.” More information about activating programmatic demand with Spectrum Reach is available at www.SpectrumReach.com. ¹iOS (App Store) and Android (Google Play) average ratings as of Feb. 1, 2024. Apps must have at least 150k reviews through combination of iOS & […]
Press
Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced it will power the delivery of advertising on United Airlines’ inflight personal device entertainment (PDE) platform.