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Sellers

Retail Media

Learn how advertisers can leverage retail media to connect with target audiences and increase the effectiveness of media investments in this quick explainer video.

Buyers

Contextual Targeting

In this quick explainer video, you’ll learn how video-level contextual targeting goes beyond linear TV targeting capabilities to improve the audience experience and enables advertisers to capture value at scale.

Sellers

Meet Magnite

Learn about Magnite’s purpose, where we sit within the adtech ecosystem, our tech stack, and the role we play in powering entertainment and information for consumers worldwide in this quick explainer video.

Sellers

CTV Live Streaming: Top Takeaways

In this quick explainer video, learn how to best engage with live streaming audiences and why you should include live streaming inventory in your next media plan.

Sellers

Header Bidding

In this quick explainer video, learn how header bidding works and the ways in which initiatives, like Prebid, make it more transparent and efficient for publishers and advertisers.

Buyers

Seller-Defined Audiences

Find out what seller-defined audiences (SDA) are and the opportunity they provide for publishers to create and showcase their powerful audience signals to drive advertiser performance in this quick explainer video.

Sellers

CTV Is for Everyone: Top Takeaways

As the streaming audience has grown, the complexion has changed. Learn how CTV has become television’s most diverse audience in this quick explainer video.

Blog

Innovating for a Smarter and More Sustainable Ad Ecosystem

[…] shaping tech uses machine learning to automatically manage and prioritize ad requests on our platform and for each demand-side platform (DSP). By automating this process, we can quickly evaluate requests early on to focus on those that will monetize best. This helps us save processing power and reduce energy use per request. We also […]

Blog

Day in the Life: Anne-Marie Kabia, Commercial Counsel

[…] my breath stinks, so I brush my teeth right after. Then, I usually check my Slack to see if there are any questions or concerns I can quickly address before I get to my emails. I’m very responsive on Slack and encourage people to reach out, especially if we’re in the middle of a […]

46 results found

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