Website Privacy Policy
Last Updated: November 26, 2024
This Policy explains who Magnite, Inc. and its affiliates (“Magnite” or “we”) are, how we collect, share, and use personal information about you, and how you can exercise your privacy rights.
This Policy only applies to personal information that we collect through our websites (such as http://www.magnite.com, and to Magnite owned event registration websites where this policy is posted) (the “Websites”) and in the course of our sales and marketing activities.
Magnite is headquartered in the United States and provides a digital advertising technology platform and related services. You can find out more about our technology and services (and the personal information we collect when you use or interact with those services) here.
How We Collect, Use, Disclose Information and the Purposes for such Disclosure:
The information listed below may be considered “personal data” or “personal information” under applicable laws in certain jurisdictions. Some of this information may be collected using cookies and similar tracking technology, as explained further under the heading Cookies and Similar Tracking Technology below.
- Information provided voluntarily: this may include contact information such as name, address, telephone number or email address and contact preferences. It may also include your professional information, such as job title, department or job role, as well as the nature of the request or communication and email messages and responses when corresponding with us through our website, email, blog postings, events registrations or to sign up for marketing communications, or request a demo. For some events registrations a headshot may be requested. For job applicants, in addition to the above, we will collect your resume and information related to your employment and education history.
- Website behavior information: when using our websites, we may collect information about your device such as device identifiers, IP address and browsing and interaction data such as information about the domain, topic or name of the property, the date/time of visits, the search terms you enter, visitor activities and actions, viewability data, the video title, video player size, description or category being displayed, click data, type of browser you use, app version electronic network activity information, including device type, domain, referring website address, browser type and language and other technical information.
Information About & Legal Basis for Our Data Processing
As set in the table below, in the European Economic Area we rely on different legal bases to process your information for the various purposes described in this Privacy Policy. In addition to the purposes for which we process personal information, the table below describes to whom that personal information is disclosed.
Some jurisdictions may require consent in order to collect and process personal data. In all situations where you have been specifically asked by our partners or by us for your consent prior to processing, we may rely on that consent until you withdraw it. If we rely on consent to collect and/or process personal information, we will obtain such consent in accordance with applicable law.
In some cases, we may need to process personal information because we are required to do so by law.
In other cases, we may rely on our legitimate interests to collect personal information, except where such interests may be overridden by your interests or fundamental rights and freedoms.
| Category & Types of Personal Information we collect | PurposesWe use personal information to… | Categories of RecipientsWe may disclose personal information to… | Legal basis & Legitimate Interest(s), if applicable |
|---|---|---|---|
| Information provided voluntarily;Website behavior information | To protect, investigate, and deter against fraudulent, unauthorized, or illegal activity. | Fraud prevention partners; cloud-based service providers; Magnite affiliates; other entities in connection with the actual or proposed corporate sale or a business transfer or merger. | Legitimate Interest: To secure our systems and detect and investigate threats, infringement, harmful or unlawful activities and promote safety, integrity and security on our platforms. |
| Information provided voluntarily | To manage event admissions, promotions, sweepstakes, registration confirmations, and provide updates on events. | Event organizers; cloud-based service providers; fulfillment service providers. | Consent |
| Information provided voluntarily | To process job applicant submissions. | Cloud-based service providers; recruiters, Magnite affiliates. | Legitimate Interest: To consider candidates for current and future employment opportunities. |
| Information provided voluntarily | To respond to your requests. | Cloud-based service providers; fulfillment service providers; Magnite affiliates. | Consent |
| Information provided voluntarily | To communicate with you about marketing updates to our products and services. | Cloud-based service providers; fulfillment service providers; Magnite affiliates. | Consent |
| Information provided voluntarily | To provide updates about account related information and service notifications. | Cloud-based service providers; fulfillment service providers; Magnite affiliates. | Legitimate Interest: To inform our clients of changes related to updates, outages, or the functionality of their accounts and to maintain the services |
| Information provided voluntarily;Website behavior information | To comply with applicable legal requirements. | Cloud-based service providers; Magnite affiliates; other entities in connection with the actual or proposed corporate sale or a business transfer or merger. | Legal Obligation(s) |
| Information provided voluntarily;Website behavior information | For internal business purposes, such as compiling site usage statistics, conducting surveys and research, determining the effectiveness of our marketing, and tailoring or improving our websites, products, and services to better suit your preferences. | Data analysis partners; cloud-based service providers; Magnite affiliates. | Legitimate Interest: To evaluate the use of the services and adoption of new features; to inform the development of future features and improve product development. |
| Category & Types of Personal Information we collect |
| Information provided voluntarily;Website behavior information |
| Information provided voluntarily |
| Information provided voluntarily |
| Information provided voluntarily |
| Information provided voluntarily |
| Information provided voluntarily |
| Information provided voluntarily;Website behavior information |
| Information provided voluntarily;Website behavior information |
| PurposesWe use personal information to… |
| To protect, investigate, and deter against fraudulent, unauthorized, or illegal activity. |
| To manage event admissions, promotions, sweepstakes, registration confirmations, and provide updates on events. |
| To process job applicant submissions. |
| To respond to your requests. |
| To communicate with you about marketing updates to our products and services. |
| To provide updates about account related information and service notifications. |
| To comply with applicable legal requirements. |
| For internal business purposes, such as compiling site usage statistics, conducting surveys and research, determining the effectiveness of our marketing, and tailoring or improving our websites, products, and services to better suit your preferences. |
| Categories of RecipientsWe may disclose personal information to… |
| Fraud prevention partners; cloud-based service providers; Magnite affiliates; other entities in connection with the actual or proposed corporate sale or a business transfer or merger. |
| Event organizers; cloud-based service providers; fulfillment service providers. |
| Cloud-based service providers; recruiters, Magnite affiliates. |
| Cloud-based service providers; fulfillment service providers; Magnite affiliates. |
| Cloud-based service providers; fulfillment service providers; Magnite affiliates. |
| Cloud-based service providers; fulfillment service providers; Magnite affiliates. |
| Cloud-based service providers; Magnite affiliates; other entities in connection with the actual or proposed corporate sale or a business transfer or merger. |
| Data analysis partners; cloud-based service providers; Magnite affiliates. |
| Legal basis & Legitimate Interest(s), if applicable |
| Legitimate Interest: To secure our systems and detect and investigate threats, infringement, harmful or unlawful activities and promote safety, integrity and security on our platforms. |
| Consent |
| Legitimate Interest: To consider candidates for current and future employment opportunities. |
| Consent |
| Consent |
| Legitimate Interest: To inform our clients of changes related to updates, outages, or the functionality of their accounts and to maintain the services |
| Legal Obligation(s) |
| Legitimate Interest: To evaluate the use of the services and adoption of new features; to inform the development of future features and improve product development. |
Cookies and Similar Tracking Technology
To find out more about our use of cookies and other tracking technologies to collect information about you, as well as how to manage your preferences, please see our Website Cookie Statement.
Your Privacy Rights and Choices
Opt-Out
Depending upon where you live, certain activities described here may constitute “selling” or processing of personal information as such terms are defined under certain privacy laws. You may opt out of these activities we may undertake by contacting privacy@magnite.com.
Access, Deletion, Correction, Portability, Withdrawal of Consent
In addition, depending on where you reside and other legal limitations, you may have the right to (i) request to know more about and access the categories and specific pieces of personal information we collect, use, and disclose, (ii) request deletion or restriction of your personal information, (iii) request correction of inaccurate personal information, (iv) obtain your personal information in a portable format and/or (v) if the processing of personal information is based on your consent, withdraw your consent at any time.
If you would like to exercise any of these rights, please see our email us at privacy@magnite.com. You may also opt out of receiving marketing communications from Magnite by clicking on the “unsubscribe” or “opt-out” link in the marketing e-mails we send to you or by clicking here.
We will not discriminate against you for exercising these rights. Note that when you exercise your rights, we may ask for additional information to verify your request.
Right to Lodge a Complaint in the EEA, UK, and Switzerland:
You have the right to lodge a complaint about our processing of personal data with a European Data Protection Authority. For contact details of EU data protection authorities, please see here. The UK data protection authority can be contacted here. The Swiss data protection authority can be contacted here.
Your Rights under certain State Laws
If you are a resident of a state governed by a State Privacy Law, please see the section above to exercise your rights. If we deny your request, you may have the right to appeal our decision by contacting us here. If you have concerns about the result of an appeal, you may contact the attorney general in the state where you reside.
Authorized Agents
Depending upon where you live, you may also submit a rights request through an authorized agent. If you do so, the agent must present signed written permission to act on your behalf and you may also be required to independently verify your identity. If you are agent seeking to make a request, please contact us here.
Additional Information for Residents of Certain States
Certain states, including California, Colorado, Connecticut, Montana, Oregon, Texas, Utah, and Virginia, have enacted consumer privacy laws that grant their residents certain rights and require additional disclosures (“State Privacy Laws”). If you are a resident of a state governed by a State Privacy Law this section applies to you. This section also serves as our California Notice at Collection.
This policy explains how we collect (including the sources of collection), use, disclose, and retain information about you in connection with our website. Refer to this table for information, including the categories of personal information we collect, the types of entities to which we disclose it, and the ways we use each category of information. The table explains our practices today and over the preceding 12 months.
In some cases, we may de-identify personal information so that it no longer identifies you and use this information for purposes like compiling usage statistics or our Websites. We will use this information in de-identified form and we will not attempt to reidentify it, unless required by law
We do not knowingly sell or share personal information about consumers under the age of 16, or the permitted legal age, where older under applicable laws.
We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws. To protect your privacy and security, we take reasonable steps to verify your identity before granting you access to your personal information or making corrections to your personal information.
Annual Request Statistics
During the period from January 1, 2023 to December 31, 2023, we received the following number of requests from individuals:
Requests to know from individuals in the United States: 15 requests. We processed the requests within an average timeframe of 5 days; however, these requests were denied because we were unable to verify the identity of the individual making the request.
Requests to delete from individuals globally, inclusive of the US and other countries: 26 requests, and we processed these requests within an average timeframe of 5 days; however, these requests were denied as we did not have any information relating to the individual’s information making the request.
Data Transfers & EU-U.S. Data Protection Framework, UK Extension to the EU-US Data Protection Framework, and Swiss-U.S Data Privacy Principles
Magnite is a global company headquartered in the United States, with offices and data centers around the world. If you access any of our Websites, your data may be transferred to, stored and processed by us in countries outside the United States, and by those third parties with whom we may share your personal information (as described in this Policy) in the countries in which they operate.
Some countries may not provide a level of data protection for your personal information that is equivalent to the data protection laws in your country. We will however implement appropriate safeguards where Magnite group of companies, or any third parties with whom we share data, receive personal information originating from the EEA, Switzerland or the UK in accordance with applicable data protection legislation.
Magnite, Inc. and its US subsidiary, Magnite Hopper, Inc., commit to comply with the EU-US, the UK extension and Swiss-US Data Privacy Frameworks as set forth by the US Department of Commerce with respect to personal information concerning individuals from the EEA, UK and Switzerland. If there is any conflict between the terms in this Privacy Policy and the Data Privacy Framework Principles, the Data Privacy Framework Principles shall govern.
If you would like to learn more about the safeguards we put in place for international transfers, please see our Data Privacy Framework Notice to learn more or contact us using the contact details further below.
Security
We use industry-standard technical and organizational security measures to help protect information we obtain in the course of our business. Policies and procedures are in place that aim to safeguard the information from loss, misuse and/or improper disclosure.
Information Retention
We retain personal information we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with a service you have requested) or to comply with applicable legal, tax or accounting requirements.
Changes to this Policy
We may update this Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. If we make material changes to this Policy, we will notify you of any material changes by posting the revised Policy on this website, and where necessary, by any other means required by applicable law.
Third Party Websites
We are not responsible for the practices employed by websites or applications (including widgets) linked to or from our website nor the information or content contained therein. Often links to other websites are provided solely as pointers to information on topics that may be useful to the users of our website. Please remember that browsing and interacting on any other website, including websites which have a link on our website, is subject to that website’s own rules and policies.
Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact Magnite’s privacy team by email at privacy@magnite.com or by post using the details provided below:
Magnite, Inc.
Attn: Privacy Team
1250 Broadway, 15th Floor, NY, NY 10001
You can also contact Magnite’s Data Protection Officer at dpo@magnite.com
If you are based in the EU you can contact our EU Representative:
Magnite@lionheartsquared.eu
Lionheart Squared (Europe) Ltd (FAO – Magnite),
2 Pembroke House, Upper Pembroke Street 28-32,
Dublin, DO2 EK84, Republic of Ireland.